A cocaine dealer who boasted about his prices on Snapchat became involved in the world of drugs after being "served more than a pint" in his local pub, a court has heard.

Ashley Jones was caught after police arrested another dealer and found that dealer had been buying supplies of cocaine from the defendant.

Police also found Jones was selling directly to users and was boasting in Snapchat messages that his "prices won't be beaten".

Sending Jones, who has no previous convictions, to prison for 32 months a judge at Swansea Crown Court told him those who involve themselves in the supply of Class A drugs "cause untold damage".

Regan Walters, prosecuting, told the court that in February this year police arrested a cocaine dealer by the name of Stewart Parker in Neath and seized his phone, reports WalesOnline.

An examination of the device revealed Parker was buying supplies from a number of sources including from numbers which officers were able to attribute to Jones.

The following month officers went to Jones' house in Swansea.

He told officers he had "five or six grams" of cocaine in his rucksack.

A search of the property and the defendant's car turned up a total of 15g of cocaine, 6g of cannabis, a set of weighing scales, a phone, and £155 in cash.

On the phone police found Snapchat conversations between Jones and customers in which he boasted about the quality and price of what he was selling, including one message when....