MUMBAI: Turning a new page in its international growth story, Singapore-based SPH Media has partnered with Hyderabad-based Ashrayu Media Private Limited to launch F ZINE India and The Peak India, marking the first overseas expansion of F ZINE and the India debut of The Peak.

The licensing agreement brings two of SPH Media’s flagship lifestyle brands to one of the world’s fastest-growing publishing markets through a multi-platform strategy spanning print, digital and experiential platforms.

The partnership also expands SPH Media’s international footprint while strengthening Ashrayu Media’s presence in India’s evolving media landscape.

F ZINE, which has chronicled youth culture in Singapore since 1974, will target India’s growing base of young, affluent readers with a mix of fashion, culture, entertainment and social commentary.

Meanwhile, The Peak, launched in Singapore in 1984, will cater to business leaders, entrepreneurs and high-net-worth readers with editorial focused on leadership,....