Deals of the Week 11:50PMMonday, July 20th, 2026 Tubi: watch for free Set your local weather Breaking News Courts & Law Courts & Law Courts & Law Courts & Law South Australia Western Australia Northern Territory Breaking News North America US Politics South America Middle East UK Politics Health Problems Mental Health Inspiration Weight Loss School Life Restaurants & Bars Food Warnings Relationships The Sealed Section Family & Friends Fashion Shows Fashion Trends Face & Body Cosmetic Surgery True Stories Lifestyle Videos Travel Ideas Short Breaks Food & Drinks Destinations North America New Zealand Middle East Central America South America Travel Advice Tips & Tricks Accommodation Australian Holidays Northern Territory South Australia Western Australia Travel Videos Entertainment Celebrity Life Hook Ups & Break ups Celebrity Photos Celebrity Kids Celebrity Deaths Celebrity Style What To Watch Morning Shows Current Affairs Upcoming Movies Movies Reviews Music Festivals Books & Magazines Golden Globes Entertainment Videos Social Media Mobile Phones Home Entertainment Archaeology Environment Climate Change Sustainability Natural Wonders Motoring News On the Road Technology Videos Cost of Living How to Save Salary Secrets Personal Finance Superannuation Australian Culture Power & Influence Inside Parliament Gig Economy Breaking News Manufacturing Other Industries Australian Economy World Economy Interest Rates Federal Budget Australian Markets World Markets Australian Dollar Cryptocurrency Real Estate Sydney & NSW Melbourne & VIC Adelaide & SA Cricket Live Scores Commonwealth Games Sports Life American Sports Paralympics V8 Supercars Horse Racing Expert Opinion More Sports Sport Videos Sales & Deals Home & Appliances Health & Wellbeing ‘Overstimulated’: Chaotic scenes at popular retailer’s grand opening Wild scenes have erupted at a major Aussie shopping centre after hundreds of Gen Z shoppers swarmed a popular retailer’s grand opening.
Naomi Kaplan July 20, 2026 - 5:46PM A highly anticipated Gold Coast store opening has erupted in chaos, with wild scenes showing eager shoppers in an absolute frenzy.
Princess Polly officially opened its doors at the Pacific Fair Shopping Centre in Broadbeach, marking the brand’s second brick-and-mortar location in Australia.
It comes after the Gen Z cult-favourite fashion giant opened its first physical flagship store in Sydney’s Westfield Bondi Junction late last year, which has since generated spectacular foot traffic.
But viral footage circulating online showed frenzied scenes from the launch, with hundreds of young shoppers crowding outside the doors hours before the store even opened.
Hundreds of shoppers flocked to a Gold Coast mall for the grand opening of Princess Polly.
Picture: TikTok/chelseapenglase3 Many claimed the launch was sheer chaos.
Picture: TikTok/diya.patelll_ The massive turnout was largely driven by the promise of huge in-person giveaways.
The popular retailer offered lucky attendees gift cards worth up to several hundreds of dollars, alongside other exclusive perks.
Others you may like Despite the brand’s strict 7am line-up rule, it’s believed that some eager fans arrived as early as 5am.
It wasn’t long before there were reports....
